The name “to #BreakTheBias” stems from the continuing battle of various groups, mainly ladies, to attain extra equality and fairness in all social spaces. The
Category: Industry Trends
The Role of Leadership in fostering Psychological Safety
When staff feels comfortable asking for help, sharing advice informally, or standing up for their reputation without worry terrible social consequences, businesses are much more
Phygital Marketing—Reconstructing the Customer Journey
Source: https://connectedmag.com.au/living-in-the-phygital-world/ When the physical world we are living in meets the digital world, it will create a phenomenon called the “phygital world.” So, how
Moonlighting
Moonlighting means doing second job in addition to regular employment that is not related to the main job. For example, a person can work as
Door-in-the-face technique (DIFT)
This is the process used to obtain compliance by others (to make them behave the way you want them to) when a large request is
The New Work Nucleus (NWN)
According to a recent study by an American Multinational Technology company called Avaya, 72 percent of firms in the United States are rethinking how they
Dogmatism
Dogmatism refers to the presentation of one’s viewpoint or thoughts as if they are true; positivity in expressing one’s perspective, particularly when unnecessary or egotistical. It
Bringing HR and Marketing Together for Better Businesses
We typically think about human assets and advertising as separate departments inside a company, one centered on outside troubles and the opposite on inner troubles.
The birth and the rise of the Blockchain religion
1969 was a land mark year for the world. It was the year in which Internet was born. In response to the launch of Sputnik
Can HR Act More Like Marketing?
We all understand that employer subculture is essential whilst groups embark on virtual revolutions. This is specifically genuine in advertising, that’s growing at one of